The Velocity Tyres brand sits under the ownership of TiAuto Investments in South Africa, exposing the brand and its collection to leading research, innovation and testing. The company also owns several other automotive and tyre-related brands, including alloy wheels and tyre fitment distributor Tiger Wheel & Tyre, with the Velocity car tyre range brought to life by premium manufacturing specialists across the market.

Throughout its history, Velocity Tyres has balanced performance quality with affordability and reliability, ensuring a long life span across all tyres, precise handling, and the ability to bridge wet and dry road conditions. Velocity Tyres is also active in the speciality tyre market, with options for motorcycles and specialist performance vehicles.

Velocity Tyres is commonly recognised as a mid-range brand. It boasts many of the hallmarks of premium tyres like those from Michelin, Pirelli and Yokohama, but with the added affordability of being a lower grade brand.

Some of the main benefits attributed to Velocity Tyres include its versatile range of tyres for different vehicles and conditions, the comfort that underpins every tyre in the collection, and the focus on sustainability and eco-efficiency. The performance tyres engineered by Velocity focus on traction and quick responses to handling and steering, while off-road tyres maximise grip on challenging terrains and surfaces. Truck tyres take many of the hallmarks of passenger car tyres but with added load index capacity and strength, while all-season tyres are among the most convenient year-round solution for drivers.

Replacing your old and worn tyres with Velocity Tyres is a cost effective and long-lasting solution, bringing reliability and control to every journey.

With such a diverse selection of tyres to suit different vehicles and journey types, the most popular Velocity tyre models vary from one driver to the next. High-performance tyres tend to rank highly across both premium and budget brands, with the Velocity TrackMax UHP a responsive and well-balanced tyre that supports high speed driving and superior traction.

The TrackMax SUV, meanwhile, is designed for vehicles that need to be able to handle the transition from smooth surfaces to off-road adventures, and the Velocity LoadMax is geared towards heavier loads with extra strength.

For everyday driving, commuting and local journeys, the Velocity Rota-R range of car tyres is built to enhance the economics of a vehicle and keep it safely on the road. These tyres are balanced, stable, durable and offer a comfortable, quiet ride. The Velocity Rota-Eco is similar, offering all this with low rolling resistance too, while other notable models include the Velocity SpeedMax tyres and the Raptor A/T for mixed terrain driving.

Velocity Tyres is a notable mid-range tyre brand, that encompasses many of the values of premium market names like Goodyear and Hankook, but at a much more affordable price. These tyres are built to last, with drivers heralding the comfort and safety, balanced with the desire for performance and superior handling.

Whether you know you want Velocity Tyres, or you want to find out more about tyre brand comparison and selecting the right new tyres for your vehicle, our Knowledge Hub contains all the information you need. Head there for insight into tyre size and specifications, long term tyre maintenance, the role of TPMS in monitoring tyre pressure and the timeline for tyre replacement, local tyre fitting garages and more.